WordPress SEO Services: Scope and Fit

Services / Stormy Increment

WordPress SEO
Services

Make your WordPress website easier to find, easier to use and clearer about what you offer. Start with the pages and improvements your customers actually need.

01 / Scope and fit

Choose the right support for your WordPress website

A plugin is only one part of the picture. We start by looking at your pages, content and customer journey, then agree which website changes and publishing tasks belong in the project.

Stormy Increment works with companies worldwide. Our Google SEO Growth Plan is the existing annual option that combines a WordPress marketing website with keyword planning, English content, AI search/GEO work, links and monthly reporting. It is priced at US$8,800 per year.

If you need a website rather than a continuing search program, the starter website and custom WordPress website are separate build options. Ongoing SEO is not included in a build-only purchase unless it is expressly added. This page explains how WordPress requirements relate to those services; it does not introduce a separately priced monthly SEO, technical-maintenance or consulting package.

That distinction matters if you already have a website. A requirement for a better service page is different from a requirement for plugin debugging, a new integration or ongoing server administration. Name the problem before deciding which engagement to discuss.

02 / Website options

Improve your existing site—or plan a new one

An older design does not always need replacing, and a new design does not always explain the business well. Start with what customers struggle to understand or do, then check whether your current site can support the improvements.

Illustrative situations—not diagnoses of client websites
What you findUseful direction to investigateWhat needs checking
Service descriptions omit suitability and required customer inputs; editing works normally.Retain the foundation and improve the priority pages.Approved business facts, page layout and publishing responsibility.
The offer is clear, but one product template cannot present a necessary comparison.Assess a targeted template change.Theme constraints, development responsibility and effects on other pages.
A changed business model needs different page types and inquiry workflows throughout the site.Compare a larger restructuring with a rebuild.Requirements, retained resources, integrations and transition work.

Those choices require more than a screenshot. Compatibility, access and business-critical features need review. Keeping a site does not create an automatic discount, and a new build is not a guarantee of better search performance. The SEO-or-redesign decision guide helps you prepare the evidence behind the choice.

03 / A closer look

Understand website delivery and ongoing SEO

Buying design and SEO together can simplify coordination, but only if the work is visible. Use the distinction below when discussing a proposal.

AreaAnnual growth planBuild-only website
WebsiteA WordPress marketing website component; actual requirements and existing-site fit need confirmation.The agreed starter or custom build.
Keyword planningIncluded in the stated annual scope.Not automatically part of the build-only service.
English articlesUp to 300 per year; a ceiling, not a recommendation to publish the maximum.Separate unless included in the proposal.
AI search/GEO and linksIncluded annual work; links capped at 3,000, not 3,000 domains. Actual methods and coverage need confirmation.Not implied by a website launch.
Reporting12 monthly reports.Continuing search reporting is not automatically included.
Licenses, maintenance and specialist developmentCheck the actual proposal; the annual label does not resolve every dependency.Check the actual proposal; WordPress does not establish free ongoing support.

04 / A closer look

Check what your website needs to support

Bring the name of the theme or page builder, known editing limitations and any integrations that must remain. If you do not know the technical details, describe the task that fails: “We cannot add specifications without breaking the mobile layout” is a useful starting point.

  • Page templates: can the important service and product information fit without hiding conditions or using images for essential text?
  • Editing: can the responsible person change a service limitation, add a related article and replace an approved image?
  • Dependencies: which functions depend on a plugin, licensed component, external developer or connected system?
  • Access: what permission does each approved task require, and who authorizes publication?

WordPress documents different roles and capabilities; editing content and managing plugins are not the same permission. No initial inquiry needs your password. A proposed change should identify the responsible person and access required before anyone alters the installation.

05 / A closer look

Know how the work will be checked

Ask to see the relationship between a proposed task and its finished output. A page plan, reviewed draft, approved website change and monthly report are different deliverables. They should not be collapsed into “SEO completed.”

Illustrative acceptance specification, not a record of Stormy client work
TaskSomething you can inspectWhat it does not prove
Clarify a serviceApproved page text answering fit, output, limits and next step.A future ranking or inquiry total.
Improve a templateThe approved change and representative pages checked with real content.Compatibility with every other plugin or integration.
Review progressCompleted work, relevant observations, limitations and next priorities.That one change caused every increase in clicks.

Work samples need context and permission to share. A search-click summary cannot establish that a particular plugin was repaired or that a particular design process was followed.

06 / Useful next decisions

Explore the guides for your next decision

Start with the question you need to answer. These guides explain decisions and review tools; they do not add specialist products, platform support or contractual entitlements to the service scope.

What your website handoff should demonstrate

Before approving a website project, agree how completion will be checked. Use real tasks: can a buyer find the right offer, understand its differences and send an inquiry? Can your team edit the pages without breaking the layout?

Buyer journey

Review navigation, product or service information, supporting evidence and the route to contact on desktop and mobile.

Editorial handoff

Confirm who owns product facts, approves content and maintains the website after launch. Ask for an editing demonstration on the actual installation.

Measurement

Agree which inquiry actions will be measured and who will verify receipt. Tracking setup, ongoing SEO and maintenance must be explicitly scoped.

Use the WordPress acceptance checklist to prepare the review.

Tell us about your WordPress website

Send your current URL, priority offers, target markets and languages, known website problems and features that must be retained. Identify who can approve product facts and who manages the website. Existing search records can be discussed later through appropriate access.

The annual price above covers the combined plan, not an undefined technical repair. Standalone work, extra languages, third-party costs, maintenance and implementation responsibilities need an actual proposal. There is no need to decide on a rebuild before those requirements are understood.

Discuss your WordPress website and search priorities, or use the provider checklist to prepare questions first.

Discuss your project

Project inquiry

Tell us what you have in mind.

Share your website, target markets and what you want to improve. Include the service you are interested in so we can understand your priorities.

No formal brief needed. Please do not send passwords or confidential customer information.

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